Four Popular Website Development Trends of 2021

The rapid evolution of technology in the 21st century has made it even more important for developers to stay abreast of website development trends. With over 1.74 million websites on the internet and 4.72 billion internet users, businesses are contending with a million others for the customer’s attention. As such, developers need to learn new trends in website development so that the marketing power of the businesses they work for increases. 

Many people assume that websites are plain blocks of codes. However, websites are more than this simple assumption. They also represent your business on the internet. Having this in mind, the field of website development has grown exponentially over the years, and there are now more effective platforms to help us create beautiful websites without typing a single line of code. 

In addition, newer trends are changing our perspective about website development as a less innovative venture. Here are the top four website development trends of 2021:

1. Progressive Web Apps (PWAs)

Unlike native apps, progressive web apps give users a mobile-app-like experience across all devices. Studies reveal that native apps were 36% less likely to make conversions compared to PWAs. There are so many benefits that a business can get from using PWAs. One of these benefits is that they offer an interactive and responsive design. 

To further bolster our confidence in PWAs, big tech companies like Twitter, Amazon, and Pinterest have put together web apps and native apps to reduce bounce rates and increase conversion rates. Besides, they are known for their quick loading speed and offline availability. Since PWAs are accessible and reliable, this trend will keep rising beyond 2021.

2. Single Paged Websites

In 2020, single-paged websites were plentiful, and it continued into 2021. Before single-paged websites, developers had to spend hours creating multiple pages for various topics. However, this work process is gradually becoming obsolete. 

A single-paged website has a fast-loading speed, reduces bounce rates, and is responsive across all devices. Plus, developing and hosting them on the internet is inexpensive. 

Moreover, single-paged websites allow a business to reach out to a larger audience without fancy content. As you might well know, it is easier to read through minimalist designs. Not only that, they are more visually appealing.

3. AI-Powered Chatbots

Recently, there has been a rise in the demand for AI-powered communication. Incorporating AI into your websites is an unconventional yet effective means of improving customer experiences. With the help of AI-powered chatbots, your website feels engaging to visitors as soon as they land on your homepage. 

Chatbots reduce customer drop-off rates. In addition, they gather data from engaging users to help businesses serve their customers better. Plus, developers build chatbots based on the principles of natural language programming – a novel concept associated with artificial intelligence. There are still a lot of ways artificial intelligence (AI) can help create a better website. However, the chatbot is a trend that sets the pace for the involvement of AI in website development.

4. Cloud Computing

A report from Gartner predicts that the valuation of public cloud services will reach $364.02 billion by 2022. The expected monetary valuation is mind-blowing, but it shows that cloud computing is evolving. 

With cloud computing, you don’t need to bother about data loss or overloading. This trend has changed the way we approach website development. Besides, big names in the tech industry like Microsoft, Google, and Amazon are involved in cloud computing, which gives us more reason to believe that this new field is here to stay.


Since the COVID-19 lockdown, businesses have had to rely on remote solutions. In light of this, developers are deploying website development trends to create tools that will make remote work possible. There are still many other trends like motion UI, AR, and IoT, which developers use on their websites. However, we believe you are more familiar with the trends mentioned in this article.